Fixed price
From $2,000
For projects with a clear scope. You pay for the result, agreed in writing, not for the hours it takes.
Pricing
What it costs, before you ask.
Typical prices for our five engagements, so you can see quickly whether we fit your budget.
Projects from $2,000 Retainers from $2,000 a month Reply within 24 hours
(01) How we charge
Three ways to work with us.
The minimum engagement is $2,000.
Monthly retainer
From $2,000 a month
For products that keep growing. A technical partner on your side, every month.
Hourly
$200 – $500 an hour
For work outside a fixed price or a retainer, billed in blocks from $2,000.
(02) Typical prices
What each engagement usually costs.
Ranges, not quotes. Every project has its own particularities, and you get a written price before work starts.
01 / Leadership
Fractional CTO
Senior technical judgment, without a full-time hire.
| Engagement | Typical price | What you get |
|---|---|---|
| Technical Review | $2,000 fixed | A full read of your code, infrastructure and vendor quotes. A written report with costs in 5 business days, and a walkthrough call. |
| Deep review | From $4,000 | The same, for several apps, a large codebase or a security focus. |
| One decision | $2,000 fixed | A hire, an agency quote, a platform choice or a rebuild question. One written recommendation within a week. |
| Advisor | $3,500 a month | A weekly call, answers between calls, and review of the changes that matter. |
| Part-time CTO | $7,500 a month | Sets the technical direction while your team or agency does the work: roadmap, architecture, hiring, vendors, and review of the changes that matter. A seat in your planning. |
| Embedded CTO | From $15,000 a month | Runs engineering with you day to day: priorities, standups, code reviews and releases, and code where it counts. For teams with developers but no one leading them. |
Advisor answers your questions, Part-time CTO sets the direction, Embedded CTO runs engineering with you. The Technical Review is credited in full if you book a build or a CTO month within 60 days. Monthly engagements run month to month, with 30 days’ notice.
02 / Web apps
Web apps
SaaS products, marketplaces and internal tools, built end to end.
| Engagement | Typical price | Typical timeline |
|---|---|---|
| A feature or fix in an existing app | From $2,000 | 1 to 3 weeks |
| Internal tool or dashboard | $6,000 – $15,000 | 3 to 6 weeks |
| MVP: the first live version of a SaaS or marketplace | $10,000 – $40,000 | 6 to 12 weeks |
| Taking over an unfinished build | Starts with a $2,000 Technical Review, then priced phase by phase | Depends on what we find |
| Ongoing development | Retainer, from $2,000 a month | Monthly |
Larger products are built and priced in phases, so you never commit to the whole thing blind.
03 / Ecommerce
Ecommerce on Shopify
Shopify and Shopify Plus stores, and the custom work behind them.
| Engagement | Typical price | Typical timeline |
|---|---|---|
| Fixes, changes and small integrations | From $2,000 | 1 to 2 weeks |
| Larger integrations: CRM, invoicing, ERP or analytics | $2,000 – $8,000 | 1 to 4 weeks |
| Custom theme from your Figma design, or with design added to the quote | $3,000 – $10,000 | 3 to 6 weeks |
| New store or move to Shopify: theme, products, customers, orders and redirects | $5,000 – $18,000 | 6 to 12 weeks |
| Ongoing development | Retainer, from $2,000 a month | Monthly |
04 / AI
AI & integrations
AI features that do real work, and the integrations that connect your tools.
| Engagement | Typical price | Typical timeline |
|---|---|---|
| Automation between your tools, through APIs, webhooks, Make or Zapier | $2,000 – $6,000 per workflow | 1 to 3 weeks |
| An AI feature inside your product, such as drafting, sorting or search over your own data | $5,000 – $15,000 | 2 to 6 weeks |
| An MCP server, so Claude and ChatGPT can work inside your product | $6,000 – $15,000 | 3 to 6 weeks |
| Ongoing AI and automation work | Retainer, from $2,000 a month | Monthly |
AI model usage is billed by the provider to your own account. We estimate it before the build and add usage limits so it stays predictable.
05 / Websites
Custom websites
Designed for your brand and coded by hand, not built from a template.
| Engagement | Typical price | Typical timeline |
|---|---|---|
| Small to medium-sized website | $2,000 – $5,000 | 2 to 4 weeks |
| Company or marketing website with more pages and sections, and a blog or news section | $5,000 – $15,000 | 4 to 8 weeks |
| Move to a custom site from Squarespace, Wix or WordPress, with pages, redirects and SEO carried over | $5,000 – $15,000 | 3 to 8 weeks |
| Large website: booking, integrations, several languages | $12,000 – $30,000 | 8 to 14 weeks |
| Ongoing work | Retainer, from $2,000 a month | Monthly |
Design is included in every website price. Hosting, domains and paid fonts are paid directly by you, so you keep the accounts.
(03) Retainers
A technical partner, every month.
For your website, web app, Shopify store or AI features. Month to month, with 30 days’ notice.
Essential
From $2,000 a month
Fixes, updates and small improvements, with a reply within 24 hours.
Core
From $4,000 a month
Everything in Essential, plus new features every month and first place in our queue.
Dedicated
From $7,500 a month
A senior engineer on your product most days, plus urgent help the same day, nights and weekends included.
Paid at the start of each month. Urgent work outside office hours on Essential and Core is billed at the hourly rate.
(04) Hourly rate
$200 – $500 an hour
For work outside a fixed price or a retainer. Where a job sits in the range depends on the kind of work and how urgent it is. Hourly work is billed in blocks from $2,000, the minimum engagement.
What it covers
- Development, fixes and maintenance
- Integrations between your tools
- AI features and automations
- CTO and architecture work
- Urgent help: the same day, at night or on weekends
A partner on call. When something breaks on a Friday night or the week before a launch, you’re not on your own: urgent work is picked up the same day, nights and weekends included.
(05) The details
What moves the price, and what’s included.
What moves the price
- How much is already designed. A finished Figma file costs less to build than an idea.
- Screens, user roles and integrations. Each one adds work.
- The state of existing code. Clean code is cheaper to extend than code nobody wants to touch.
- Data to move. Products, customers, orders, users.
- The deadline. A hard date can mean more people on the work.
- Security or compliance needs, such as payments, health data or audits.
Included in every engagement
- You work with Marian Sorca directly, from the first reply to the handover.
- Scope and price agreed in writing before work starts.
- The code, accounts and data in your name.
- Testing on phones and desktops before anything goes live.
- 30 days of free fixes after launch for anything that doesn’t work as agreed.
- Documentation and a handover your next developer can follow.
Not included
Third-party costs, paid directly by you so you keep the accounts: your Shopify plan and apps, hosting, domains, AI model usage, paid fonts and stock images.
How payment works
- Projects under $10,000: 50% to start, 50% at delivery.
- Projects over $10,000: paid by milestone, with 30% to start.
- Retainers, CTO months and the Technical Review: paid upfront.
- Card or bank transfer. Prices are in US dollars.
(06) Questions
About pricing.
Why do you show prices?
Because it’s the first thing most people want to know, and it saves us both a call when the budget doesn’t fit.
Is the price fixed?
Projects get a fixed price for an agreed scope. If you change the scope along the way, you get a written price for the change before any work on it starts.
Can we start smaller than $2,000?
The minimum engagement is $2,000. If your project is smaller, tell us anyway; we’ll say honestly whether it fits.
Do you work by the hour?
Only for work outside a fixed price or a retainer, at $200 to $500 an hour, billed in blocks from $2,000. Fixed-price projects are priced by the result, not by the hours they take.
Why is a range so wide?
Because two projects with the same name can be very different. A brief with your goal and what exists today narrows it to one written number. Send your brief.
Start a project
Have a project in mind?
Tell us what you’re building and where it’s stuck. Within 24 hours you get useful questions and a proposed next step, or an honest answer if we’re not the right fit.
- 01Tell us about it.A few lines on the goal, the deadline and what exists today.
- 02A reply within 24 hours.Useful questions and a proposed next step, in writing.
- 03Scope and price agreed before work starts.Projects from $2,000. Ongoing fractional CTO work is billed monthly.
Email
[email protected] ↗
Response time
Within 24 hours, 7 days a week